Hello There!
Lorem ipsum dolor sit amet, consectetur adipiscing elit,
Dr Nedeljkovic is widely recognised not only for his expertise in aesthetic surgery but also for his influential presence across multiple digital channels. With a loyal and expanding online audience, our challenge was to unify and elevate his brand identity across all platforms, creating a cohesive experience that aligns seamlessly with his premium website.
Develop a modern, cohesive visual identity that complements the new website.
Create distinctive and adaptable design elements across all social channels.
Enhance visual consistency across content, headers, and thumbnails.
Strengthen brand recognition and reinforce professional credibility.
We began by developing a comprehensive set of brand guidelines to inform every aspect of the visual identity. This included a consistent colour palette, typography, graphic motifs, and clear usage rules – ensuring that every future asset would reflect the brand’s values both visually and tonally.
With the brand foundation established, we then developed tailored assets for each platform:
Header banners optimised for Facebook, YouTube, and LinkedIn.
Branded Instagram Story Highlight icons and cohesive Reels Covers.
Custom video thumbnail templates for YouTube and TikTok, designed to capture attention and maximise engagement.
Profile images tailored for all platforms.
These assets ensured every piece of content – whether a YouTube video, LinkedIn post, or Instagram Story – felt instantly recognisable and unmistakably on-brand.
The project delivered a strong, consistent visual presence across all platforms, driving increased engagement through cohesive content presentation. Brand recall and professional perception were enhanced, with a clear alignment established between the website and social identity.
